Title of Project: Culture Changes Regarding Alcohol on a College Campus
U01 Researcher Collaborator: James Lange, Ph.D.
NIAAA Scientific Staff Collaborator: Mike Hilton, Ph.D.
Summary:
Using the National College Health Assessment (NCHA) survey data, Minnesota State University, Mankato (MSU), a rural campus of 14,000 students in Southern Minnesota, seeks to measure changes in student behaviors and perceptions of alcohol use. The amount of change at MSU will then be compared to the amount of change at a comparable control campus that is also part of the Minnesota State Colleges and Universities system.
This research proposes three long-term goals: to decrease the frequency and amount of drinking episodes by college students at MSU; to increase responsible use patterns by students who are using alcohol; and to change student perceptions of alcohol use so they are more reflective of actual campus use patterns. The purpose of this research initiative is to determine if the combination of programming and social norming will impact culture changes regarding alcohol use at MSU in these three areas.